Many people around the world celebrated the United Nations’ (UN) World Tourism Day, on September 27 this year. The day aims to create awareness amongst the international community for the importance of tourism and its social, cultural, political and economic impact on the world economy. Making it very, very important for a brand which is in the travel and leisure sector!!
So, what can a brand do to re-invent itself? You can start with a digital upheaval to create a footprint in an online audience of over 3 billion, which is showing no signs of slowing down in the near future. In fact, it is the best method for you to reach your target audience on a regular basis courtesy of daily social media updates and an information source which is up 24/7, 365 days a year – your brand’s video on YouTube!
“I have met many of you in Delhi and New York, and on Facebook, Twitter and Instagram. These are the new neighborhoods of our new world.”
This quote by PM Narendra Modi reinstates the very fact that your first interaction with your customer is online rather than the hotel reception desk; just piggybacking on the #IncredibleIndia hashtag alone can give you a maximum reach of 235.9 million people – what’s not there to take the first step?
Here at Digit 9.0, we can help you take the first step towards a digital brand makeover to become the brand your customers want you to become. Content is king and we always start with an user-friendly website and weekly articles to pump up your SEO. Next, visibility is the key which is achieved with an audience-friendly video and punchy social media updates which include Facebook, Twitter, and Instagram.
The number one tip for digital marketing from our team is to avoid thinking like most people do.
After all, why fit in when you can stand out?